ilikecars.

Creator media kit · @willnotstart

Automotive stories.
Real audience.

Will creates enthusiast-first automotive content built around obscure cars, honest wrenching, and stories people actually want to follow.

Refreshed daily · Latest data August 26, 2026
Will washing his orange BMW 1M
Total community20.3K
20.3KTotal fansAcross all platforms
18MEst. impressionsAcross all platforms
11,608Instagram followersLive via Windsor.ai

Instagram · Last 30 days

What the audience is doing now.

Connected data via Windsor.aiJul 28 – Aug 26, 2026
888.6KViews
56.6KInteractions
43.1KLikes
4,785Shares
2,679Saves
589Comments
873New followers
11KAvg. daily reach
1,381Avg. daily engaged

Platform deep dive

Instagram performance.

Pillar · Instagram verifiedUpdated August 20, 2026
13%Avg. engagement
526Avg. likes / post · 30d
28.5Avg. comments / post · 30d
16.6KAvg. likes / post
154.3KAvg. reach / post
99Avg. comments / post
562.9KAvg. daily reach
14.5MEst. impressions

Age distribution

64.5% are 18–34.

13–175.5%
18–2427.7%
25–3436.8%
35–4415.5%
45–548.4%
55–644.1%
65+2%

Gender split

Enthusiast-heavy.

Male92.4%
Female7.6%
Among audience members with specified gender data.

Top markets

52.3% United States.

United States52.3%
India6.9%
United Kingdom4.7%
Canada3.8%
Australia1.9%
South Africa1.9%
Germany1.6%
Mexico1.6%
Brazil1.5%
Indonesia1.4%

YouTube

Longer stories. Intentional viewers.

Pillar · YouTube verifiedUpdated August 20, 2026
3.7KSubscribers
771.5KTotal views
21Videos
771.5KTotal impressions

Age distribution

13–171%
18–2427%
25–3432%
35–4421%
45–5413%
55–645%
65+2%

Gender split

Male95%
Female5%

Top markets

United States66%
United Kingdom11%
Canada4%
South Africa3%
Australia3%
Netherlands1%
Sweden1%
Germany1%
India1%
New Zealand1%

Facebook

Another 5.2K car people.

Pillar · Facebook verifiedUpdated August 20, 2026
5.2KFollowers
12Shares
20Posts
12.0Avg. shares / page
20.0Avg. posts / page
0.2%Engagement rate

Selected collaborations

Brands already in the passenger seat.

BMW USAFCP EuroHagertyContinentalRed BullQ Car Care

Let's make something good

Have a car, a product, or a story worth sharing?

Email will@ilikecars.net ↗